Label Suisse is a free, urban and popular music festival in the city of Lausanne. Entirely devoted to the Swiss music scene, Label Suisse offers a panorama of the best sound aesthetics in the country. The 8th edition was held from September 18 to 20, 2020.
Content creation
Campaign
2020
Label Suisse
Label Suisse stimulates curiosity, allows discovery and sound mixtures. It is a musical encounter, a meeting which celebrates Swiss talents in all their forms. The challenge of this edition was to create a new, original and impactful visual identity. TWKS made this poster in collaboration with Mathilde Veuthey.
TWKS advocated a highly adaptable identity on the various media, in static and animated versions.
For this edition, TWKS wanted to bring new digital elements such as Instagram filters. This communication support allows to interact with the community and bring great visibility on Instagram.