ElectronFestival
Electronic music festival with an unrivalled programme in Geneva's cultural landscape. A fun and disruptive point of view involving artists from all walks of life. A mindset that TWKS shares.
Branding
Content creation
Campaign
Electron Festival
2014
Visual signature – Electron Festival entrusted TWKS with the new graphic identity for the flagship event on the Geneva scene.
New codes – Propose a global communication campaign going far beyond a simple urban display.
E(lectro)locution – TWKS dreamt up a tailor-made language, a real semiotics. The idea was to convey the festival's innovative scope by creating new symbols from scratch, as signs of belonging to the community that comes together to celebrate electronic music.
First – TWKS' work has received several recognitions. It has received:
- 2 "Les Grands de la Communication" Prizes, Best Poster category and Urban Guerrilla category
- 2 "Arts Directors Club" Prizes, Design category and Urban Guerrilla category
